Why our Pre-order model keeps our Streetwear Sustainably Awesome AND High-Quality.

If you’ve stumbled onto this blog, chances are you’re already sick to death of fast fashion’s cheap thrills and the endless parade of generic, soulless designs clogging up your social media feed. Welcome to our corner of the internet—a place where creativity reigns supreme, our standards are higher than your neighbourhood hipster’s coffee budget, and sustainability isn’t just a buzzword we slap on a tote bag.  

Let’s talk about why we’ve embraced the pre-order model and how it lets us deliver boutique-quality streetwear that doesn't cost you (or the planet) an arm and a leg. Spoiler: it’s all about small-batch perfection, cutting down waste, and keeping it real. BTW - You can jump to the end of this blog for the highlights if you just want to read the highlights?

What Is the Pre-Order Model Anyway?
For the uninitiated, our pre-order model means we don’t stockpile heaps of tees and hoodies in some dimly-lit warehouse, hoping someone will eventually buy them. Instead, we drop limited small production batches that you can pre-order within a set window. After the window closes, we make exactly what’s been ordered—no more, no less.  

This method isn’t just us being too cool for stock; it’s how we stay independent, keep prices reasonable, and ensure every single piece of streetwear we produce is as good as your grandma’s Sunday roast.  

How the Pre-Order Model Keeps Quality Sky-High

We’re a small brand, which means every piece of clothing we produce gets the kind of obsessive attention to detail usually reserved for true crime documentaries. Here’s how our pre-order model makes that possible:  

1. We Source Sustainably Like It’s Our Religion
Every garment we use comes from sustainable manufacturers certified by organisations like GOTS and/or OEKO-TEX. These aren’t just fancy acronyms—they mean the fabrics are free of harmful chemicals, ethically made, and don’t leave a trail of destruction in their wake. By pre-ordering, we’re not wasting resources on excess inventory. No unsold hoodies gathering dust. No landfill fashion faux pas. Just sustainably sourced threads, made to order.  

*Wanna nerd out on what makes OEKO-TEX certifications so legit? Read more about it on their official website.

2. We’re All About Small Batches
Mass production kills quality faster than a microwave kills leftovers. By focusing on small production batches, we can ensure every print, stitch, and graphic detail is absolutely flawless.  
Our in-house team does all screen printing or graphics heat transfers, bringing our signature retro designs to life with love, plus maybe a little bit of sugar-fuelled chaos (who doesn’t love cake!?). For embroidery? We outsource to a trusted third-party expert who shares our sustainability goals, because no one’s perfect, and for now, it’s the best way to ensure our work hits the mark without unnecessary waste.  

Why Sustainability Is Non-Negotiable for Us

Look, the fashion industry is utterly out of control when it comes to environmental impact, so we’re doing everything we can to not be part of that. The pre-order model is the key.  

1. No Overproduction, No Waste
The pre-order system means we only make what you’ve already committed to buying. This way, we’re not stuck with masses of unsold stock that would otherwise end up in a clearance section (or worse, the trash).  

2. Fewer Resources Wasted
Think of all the water, energy, and materials wasted on clothing no one actually wants. By producing on-demand, we minimise the footprint of every piece we make.  

3. Better Materials, Longer Life
Sustainability isn’t just about how clothes are made—it’s also about how long they last. We choose fabrics and processes designed to create garments that don’t fall apart after three washes. These are pieces you’ll love, wear, and of course, get compliments on for years to come.  

For more on how small brands like ours can outshine fast fashion giants in sustainability, check out Fashion Revolution.

Keeping Prices Fair Without Cutting Corners  

We know what you’re thinking: “High-quality, sustainable streetwear? This is going to drain my wallet faster than my last impulse Uber Eats.” But here’s the thing: our pre-order model lets us keep costs down without sacrificing an ounce of quality.  

No Wasted Inventory = No hidden costs baked into your price tag.  
In-House Production = Total control over quality, minus the middleman markups.  
Efficient Operations = We’re not big on frills. Every penny we save by working smart (not cutting corners) goes into making your clothes better.  

The result? Premium streetwear that’s as good for your budget as it is for your wardrobe.  

Why Limited Drops Are a Win for Everyone

Here’s where the real magic happens. Limited drops aren’t just a marketing gimmick—they’re how we stay creatively fresh while avoiding burnout and mediocrity.  

1. Scarcity Breeds Exclusivity
When you wear one of our limited production pieces, you’re not just wearing a shirt or hoodie. You’re wearing a wearable work of art that an only a select number of people in the world will ever own. That’s bragging rights you can’t get from big-box brands.  

2. Creative Freedom
Our team thrives on the thrill of creating something new. By sticking to limited production batchruns, we can keep experimenting with out-of-the-box ideas, pushing boundaries, and ensuring our designs stay fresh and interesting.  

Why You Should Care (And Join the Pre-Order Party)

Sure, we could’ve gone the easy route—pumping out endless designs, cutting corners, and pretending to care about sustainability. But that’s not who we are.  

We’re an odd bod bunch making boutique streetwear for people who don’t fit with the mass production vibe either. The pre-order model lets us keep doing things our way: sustainably, creatively, and with zero compromises.  

So, if you’re tired of cookie-cutter fashion and ready to invest in something that’s actually worth it, join us for our next drop. It’s your chance to snag something that truly speaks to you AND comes with good karma vibes. 

Want to learn more about how to support independent brands doing it right? Check out Good On You.  

Bitesize for the Skimmers

- We’re a small, boutique streetwear brand using a pre-order model to produce sustainable, high-quality clothing.  
- No wasted stock = less waste, lower prices, and a smaller environmental footprint.  
- Our materials are sustainably sourced, certified by organisations like OEKO-TEX.  
- Limited drops mean you get exceptional designs that don’t skimp on quality.  
- In-house production ensures every piece is made with care (and a little artistic chaos).  

Sound like your vibe? Details of Pre-orders for the next drop can be found here.

Now go forth, spread the word, and wear your values on your sleeve (literally). Your wardrobe—and the planet—will thank you.